The Best Rate Guarantee (BRG) is a promise made by hotels to guests that they will provide the lowest available rate for booking directly through their official channels. If a guest finds a lower rate for the same room type and stay dates on another platform, the hotel will typically match or beat that rate, ensuring guests get the best value for their stay. This guarantee reinforces the hotel's commitment to offering competitive pricing and encourages direct bookings, thereby reducing reliance on third-party booking sites and maximizing revenue
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What is the Best Rate Guarantee (BRG) and how does it work?
The Best Rate Guarantee (BRG) is a hotel policy ensuring guests receive the lowest available rate by booking directly through the hotel's official channels. If a guest finds a lower rate elsewhere for the same room and dates, the hotel will match or beat that rate.
How can I take advantage of the Best Rate Guarantee (BRG) when booking a hotel?
To benefit from the Best Rate Guarantee (BRG), guests should book directly through the hotel's website or reservation center. If they find a lower rate on another platform for the same room and dates, they can submit a claim to the hotel, which will then verify and honor the lower rate if applicable.